Cloaking |
Cloaking is fundamentally presenting different content to users and to Google bar. For example, a user asks for a page in the web server and Google bar asks for a page as well. In majority of situations, web server will present the same page to both. Cloaking is when you show different contents to both and that is definitely a violation against Google guidelines.
The answer to the question why Google doesn’t like Cloaking is because when Google Bar visit a page, the web server that is cloaking might return a page of cartoons, but when a user visit a page which shows it’s Disney cartoon, the server might actually return something vulgar and obnoxious.
[Read More: http://cualidosoft.wordpress.com/2014/03/01/why-cloaking-is-considered-a-bad-experience-in-google/]
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